The official grand opening celebration of The Charles hotel – a new beacon of style and inclusivity – is set for this June…
By Shane Gallagher
Renowned interior designer Charles Gruwell, whose illustrious career spans over four decades with projects in San Francisco, Bali, , Las Vegas, Hawaii, and Disney Resorts in Orlando, is embarking on his most ambitious venture yet: transforming a boutique hotel into a beacon of style and inclusivity for travellers worldwide.
Nestled in the heart of Pacific Grove, California, The Charles – named after Gruwell himself – will be an LGBTQ+-friendly establishment blending international flair with local character. It marks the debut of the Metro Lifestyle Brand, a hospitality concept Gruwell has crafted alongside his partners, Don and Jay Desai. The brand is built on a vision of redefining style and inclusivity for the modern global traveller.
The official grand opening celebration of The Charles is scheduled for June 28, 2025.
According to Gruwell, every aspect of the former Pacific Grove Inn is being redesigned to exude artistic sophistication. Interiors will merge high fashion with classical artwork and unique furnishings, creating an ambience of elegance and comfort. Each room will reflect an international aesthetic, offering guests a luxurious and culturally rich experience. To enhance the boutique hospitality experience, the hotel will feature gourmet breakfasts and a curated social hour with locally sourced wines and cheeses.
The Charles happens to be located in one of California’s most picturesque destinations. Pacific Grove and the surrounding Monterey Peninsula offer breathtaking natural beauty and an abundance of activities, making it an ideal getaway for both adventure and relaxation.
One of the area’s biggest draws is whale watching, with Monterey Bay providing year-round opportunities to see gray whales, humpbacks and even blue whales, depending on the season. Several local tour operators offer daily excursions, giving travellers the chance to witness these majestic creatures up close.
For those seeking a more active experience, paddleboarding is a popular pastime in Pacific Grove. The calm waters and stunning coastline create an ideal setting for both beginners and seasoned paddlers. Local outfitters like Adventures by the Sea offer rentals and lessons, ensuring a fun and safe experience for all skill levels.
Scuba diving enthusiasts will find the Monterey Peninsula’s kelp forests and marine sanctuaries teeming with vibrant marine life. Whether they’re novices or experienced divers, visitors can explore the depths with guided tours and equipment rentals from local dive shops.
For those who prefer to stay on land, Pacific Grove boasts some of California’s most breathtaking hiking trails. The Monterey Peninsula Recreational Trail offers stunning views of the Pacific Ocean and lush coastal landscapes, providing an ideal escape into nature. With trails suited for all levels, hikers can immerse themselves in the serene environment while taking in spectacular vistas.
Beyond its natural beauty, Pacific Grove is known for its welcoming and inclusive community. The town is home to numerous LGBTQ+-friendly businesses and hosts events celebrating diversity throughout the year, ensuring visitors feel safe and valued during their stay.
Adding to the excitement surrounding The Charles, Gruwell and his team have already expanded their vision with the acquisition of a second property in Napa, California. This location is currently welcoming guests and will undergo renovations by the end of 2025 to align with the Metro Lifestyle Brand’s signature aesthetic.
For Canadian travellers looking for a stylish, inclusive and culturally rich getaway, The Charles promises an unforgettable experience in one of California’s most picturesque destinations.
For more information, visit TheCharlesPG.com (for The Charles Pacific Grove) or TheCharlesNapa.com (for Napa Valley).
SHANE GALLAGHER is a long-time Manhattan resident who now resides in Tampa, Florida. He shares his home and life with his two cats, Milo and Snickers, and he recently joined a gay soccer league.

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