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Celebrating Canada's 2SLGBTQI+ Communities
Neutrogena® Wants to Help You Hydrate and Protect Your Skin This Pride

Neutrogena® Wants to Help You Hydrate and Protect Your Skin This Pride

This year, Neutrogena® will be at Pride Toronto from June 28 through June 30 with their Vital Recovery Hub.

Happy Pride, Toronto! Pride Month is underway with events taking over the city before the joyful arrival of the big weekend. The entire month of June is, of course, dedicated to celebrating and uplifting the 2SLGBTQI+ community. Torontonians and visitors alike will have plenty of things to do during Pride weekend with endless parties, performances and parades scheduled to take place throughout the city’s downtown core.

With so much going on, it’s easy to feel overwhelmed about where to start when it comes to planning your itinerary. Here’s a tip: if you’re attending Toronto’s legendary Pride parade – or any of the events and activities taking place around the city that weekend – you’re guaranteed to spend a couple of hours under the sun’s scorching rays…so it’s a good idea to make sure your itinerary includes a stop at the Neutrogena® Pride Vital Recovery Hub. After all, your skin deserves the best protection you can give it! 

Visitors will be able to visit the Neutrogena® activation in the heart of Pride Toronto’s festivities at the corner of Church Street and Wood Street on Friday, June 28 (7 pm–11 pm), Saturday, June 29 (1 pm–11 pm), and Sunday, June 30 (1 pm–11 pm). The inclusive space will offer consumers a space to hydrate, protect their skin from the sun, and win prizes! Here’s what you can expect to find:

A Hydration Station!
The Hydration Station will help your skin stay refreshed and glowing with a water station and samples of the Neutrogena® Hydro Boost line.

A Sun Protection Zone!
Learn about the importance of skincare under the sun and test some of the top sunscreen products from Neutrogena® that can keep your skin protected all day while you enjoy the festivities.

Product Sampling
Samples of some of the dermatologist-recommended skincare brand’s most popular products, including: Neutrogena® Hydro Boost Gel Cream Extra-DryNeutrogena® Stubborn Acne Ultra-Thin Blemish Patches, our favourite: Neutrogena® All-in-One Make-Up Removing Cleansing Wipes Fragrance- Free Singles, and the Neutrogena® Hydro Boost Hydrating Gel Mask, will all be available to keep your skin clean, fresh and hydrated throughout the weekend.

Fun Activities and Games!
Who doesn’t love games AND prizes?! Visitors can participate in interactive games like ‘Spin to Win’ for exclusive Neutrogena® prizes.

#ProudNeuBFF Photo Opp!
Strike a pose with your new best friends and share your experience on social media using the #ProudNeuBFF hashtag for a chance to be featured on a billboard in the heart of Toronto. It’s the perfect way to remember the fun and spread the love.

Neutrogena® Wants to Help You Hydrate and Protect Your Skin This Pride

Whether you’re posing in full drag atop a decorative parade float or strutting your stuff down Church Street with some tinted BB cream, a little mascara and a layer of brow gel, the perfect festival routine always starts with skin and sun care. Thankfully, no matter how you choose to celebrate Pride Toronto this year, you can count on Neutrogena® and the Pride Vital Recovery Hub to leave your skin hydrated and protected. Keep up-to-date! Follow us to stay current with LGBTQ news and updates.

You can learn more about Neutrogena®’s dermatologist-recommended skincare products, at, or follow Neutrogena® Canada on social media on Facebook, Instagram and TikTok.

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